Hi all,
This is a short microethnography on ‘community membership’ inside an EDX Course called Urban Sustainable development run by University of Wageningen (Netherlands) in conjunction with the Amsterdam Institute for Advanced Metropolitan Solutions (AMS).
https://media.heanet.ie/page/266675d15f6d45c99e699d56f3f8d34a
Also included here is a transcript of the video file above.
Transcript of video-Microethnography of a MOOC community_AOMahoney
My conclusions:
The course is well organised and laid out in a clear, sequential way and provided a welcoming interface for early student on-boarding and discussion. Discussion questions were easy and did not require huge time commitment to complete. Yet evidence of community development is not really there on the discussion boards.
I did find evidence of community in the gamification element that took place in weeks 1 and 4, where students submitted images of their city onto a map of the world, and in week 4 they uploaded their carbon footprint image onto a map of the world. When students were asked to represent their city, their home, their community, this seemed to result in what Kozinet described as a central consumption activity. It seemed to be an activity that users felt was important to them.
The greater the centrality of the consumption interest to the person, the higher the interest level and concomitant level of activity knowledge and skill.
The lesson that I learnt from this Mooc was that the activities that resulted in the highest amount of community engagement were those that were personalising and linking the learning back to school, home or community.