
Excerpts
‘How will you define the “Culture of Algorithms”?
My preferred phrase is “algorithmic culture,” which I use in the first instance to refer to the the ways in which computers, running complex mathematical formulae, engage in what’s often considered to be the traditional work of culture: the sorting, classifying, and hierarchizing of people, places, objects, and ideas. The Google example from above illustrates the point, although it’s also the case elsewhere on the internet. Facebook engages in much the same work in determining which of your friends, and which of their posts, will appear prominently in your news feed. The same goes for shopping sites and video or music streaming services, when they offer you products based on the ones you (or someone purportedly like you) have already consumed.’
‘How will you define the “Culture of Algorithms”?
My preferred phrase is “algorithmic culture,” which I use in the first instance to refer to the the ways in which computers, running complex mathematical formulae, engage in what’s often considered to be the traditional work of culture: the sorting, classifying, and hierarchizing of people, places, objects, and ideas. The Google example from above illustrates the point, although it’s also the case elsewhere on the internet. Facebook engages in much the same work in determining which of your friends, and which of their posts, will appear prominently in your news feed. The same goes for shopping sites and video or music streaming services, when they offer you products based on the ones you (or someone purportedly like you) have already consumed.’

